Canvasing For New Members
Golden thistle lodge is the oldest Freemasons Lodge in Johannesburg. How do we canvas for new members in order to keep it going. Well, by social contact with people in the community in which it resides. By being open about their membership to all, and above all by following the steps below.
Canvasing for new members for a Freemasons Lodge, especially one with historical significance like Golden Thistle Lodge, requires a thoughtful and strategic approach. Here are some steps you can consider to attract and retain new members:
Establish a Clear Vision:
Define a clear and compelling vision for the lodge’s future. Highlight its historical significance, values, and the sense of brotherhood that Freemasonry offers. Potential members should be able to understand the lodge’s purpose and how they can contribute to its legacy.
Modernise Communication:
Utilise modern communication channels such as a professional website, social media platforms, and email newsletters. Ensure that these platforms showcase the lodge’s history, activities, values, and upcoming events. Engage with your audience regularly to maintain interest and visibility.
Open Events:
Organise open events and informational sessions for the public. These events can provide insights into Freemasonry, its history, and its contributions to the community. Invite prospective members to attend and learn more about the lodge’s activities.
Community Involvement:
Participate actively in community service projects, charity events, and local initiatives. Demonstrating your lodge’s commitment to making a positive impact can attract individuals who share similar values and want to contribute to the community.
Networking:
Encourage current members to invite friends, family members, and colleagues who might be interested in joining. Personal recommendations can be powerful in attracting individuals who resonate with the lodge’s values.
Partnerships:
Collaborate with other local organisations, cultural institutions, and historical societies. Partnering with like-minded groups can help increase your lodge’s visibility and reach within the community.
Online Presence:
Leverage online platforms to promote the lodge. Consider creating engaging content such as articles, videos, or podcasts that highlight the lodge’s history, rituals, and the positive impact it has on its members and the community.
Membership Drives:
Organise specific membership drives or campaigns during certain times of the year. These campaigns can offer incentives, discounts, or special events for new members joining during the drive.
Membership Experience:
Focus on creating a positive and enriching experience for current members. Satisfied and engaged members are more likely to refer others and contribute to the lodge’s growth.
Personal Development:
Highlight the personal growth and development opportunities that Freemasonry offers. Emphasise the educational, leadership, and ethical aspects that can attract individuals seeking self-improvement.
Mentorship Program:
Develop a mentorship program that pairs experienced members with new recruits. This can help newcomers integrate smoothly into the lodge and establish meaningful connections.
Diversity and Inclusion:
Ensure that your lodge is welcoming and inclusive to individuals from diverse backgrounds. Embrace a culture that respects different perspectives and promotes a sense of belonging.
Remember that building and maintaining a strong membership base takes time and effort. By combining these strategies with a genuine passion for Freemasonry and its values, you can attract new members who will contribute to the continued success of Golden Thistle Lodge.
